Around and by major sport events

Conference Report

Abstract

Over the 19–20th of October 2015 at Belo Horizonto (Brazil) a cooperated seminar took place that included the Faculty of Communications, media and design (National Research University Higher School of Economics) and Federal University of Minas Gerais: “Major sport events in digital media”. The seminar continued the event “Russia-Brazil Major Sport Events: Social Communication in Global Media” (held at HSE Moscow, 20–21th of October 2014). Both seminars were devoted to major sporting events in Russia and Brazil: The Winter Olympic Games (Sochi, 2014) and FIFA World Cup (Brazil, 2014).
During the seminar in Belo Horizonto various topics were distinguished: how the opening ceremony of the event can construct national mythology, how the structure of the media in Russia affects the state monopoly on sport, how disability is viewed during the sport events, etc. The seminar provided many good ideas for the future research, as the Summer Olympic Games 2016 are held in Brazil and FIFA World Cup 2018 will be held in Russia.