Имеют ли значение медиа? Делиберативные возможности социальных сетей VK и Facebook (на примере обсуждений Крымского кризиса)
Аннотация
Предметом статьи является качество политического разговора в двух социальных сетях – Facebook и VK. В связи с распространением в последней профессионального развлекательного контента в исследовании выдвигается гипотеза о том, что пользователи VK в больше мере склонны к делиберативному стилю обсуждения, в то время как пользователи Facebook отличаются большим уровнем онлайн-вовлеченности. Для проверки этих гипотез были отобраны 23 одинаковых новостных поста, которые публиковались одновременно в пабликах газеты Ведомости в социальных сетях Facebook и VK в период Крымского кризиса. В обеих социальных сетях под постами было оставлено в общей сложности 7676 комментариев. Гипотеза о большем уровне активности в социальной сети Facebook по сравнению с социальной сетью VK нашла свое подтверждение в исследовании. Гипотеза о большем уровне делиберативности обсуждений в социальной сети VK была подтверждена частично.
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